Case Study:
General Prosecutor's Office for the State of Bahia (PGE-BA)

1. Introduction / Context

The Procuradoria Geral do Estado da Bahia (PGE-BA) is the general prosecutor's office for the state of Bahia, Brazil, responsible for providing legal solutions that enable and defend public policies for the benefit of the Bahian population. As a key public legal body, it handles judicial matters, advises on policy implementation, and protects state interests, serving the citizens of Bahia.

In 2024, PGE-BA faced critical challenges including inefficient communication between sectors and between headquarters and interior regions, high staff turnover and stress due to overload, inadequate structure for growing demands, lack of technology and automation, and excessive litigation requiring preventive advocacy. These issues prompted the organization to seek mentoring for strategic transformation to enhance efficiency, engagement, and innovation.

2. Our Intervention

Oxford Business Masters delivered Strategic Planning Mentoring using the STRATA methodology for agile strategic planning, combined with OKR Implementation across 10 sectors. The process involved 16 workshops from 2023 to March 2024 for active listening and strategy alignment, training of servers as OKR Masters to lead the rollout, and continuous weekly and quarterly meetings to monitor progress and adjust goals.

The client's teams were highly engaged in the workshops, OKR co-creation, and ongoing reviews, ensuring widespread participation and ownership.

Our proprietary STRATA approach, supported by human-centered mentoring and AI tools for tracking, differentiated the experience by enabling agile, adaptive planning tailored to public sector needs, fostering a culture of transparency and strategic focus.

3. Results Achieved

Through the STRATA and OKR implementation, PGE-BA achieved significant tangible outcomes by the end of 2024, as recorded in their OKR tracking system. Key before-and-after indicators include:

- Increased the average server satisfaction level from 70% to 85.72% (target 90%).

- Boosted active debt recovery, with metrics showing progress in financial recuperation.

- Reduced non-conformities in payment processes from 20% to 7.65% (target 5%).

- Enhanced credit recovery from 6 days to 3.53 days average (target <5 days).

- Identified main potential qualified debtors, improving from 42% to 54.04% capture rate.

- Optimized receipt of payment processes, achieving 82.3% opinion indicator (target 90%).

- Ensured accurate budget projections with 93% bundle monitoring (target 100%).

- Expanded dispatches, reaching 97.5% for diabetic users capture (target 97%).

- Reduced petitioning time, improving risk classification assertiveness from 54% to 88% (target 100%).

- Increased WhatsApp activations, halving perforating accidents from 11 to 5 (target 5).

Qualitatively, the changes promoted greater collaboration, reduced stress, and enhanced leadership behaviors. One participant observed, "The OKR framework has transformed our operations, aligning us for greater efficiency and positive impact on the state."

4. Key Learnings / Impact

PGE-BA learned to integrate agile strategic planning into its operations, evolving from structural challenges to a more efficient, innovative, and engaged culture focused on preventive advocacy and technology.

This experience shows that public legal institutions can achieve agility and purpose-driven execution without losing accountability, providing broader lessons for the public sector in overcoming litigation overload and modernising management.

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